Whatever your Research needs, Soulsight Nigeria is equipped with the human resources, technology and expertise to deliver. We undertake Product Development Research, Dip-stick-Audits, Consumer Surveys, Customer Perception Surveys, Internal and External Brand Audits, Brand health checks, Communication Audits, Retail Environmental Audits, Mystery Shopping, Pre and Post Campaign Audits and many more.
At the core of every successful business and brand are an appropriate Strategy & flawless execution. At Soulsight Nigeria, we help clients develop and execute winning strategies for businesses and brands. Our experienced team immerse themselves in your briefs, analyze performance, identify challenges and help make the critical, interdependent decisions necessary for success in the increasingly competitive marketplace.
Our array of talented professionals with diverse skills and expertise, enables us create innovative, meaningful brands and communication that connect businesses with their target markets and audiences as well as answer clients’ briefs. Our integrated creative solutions include but are not limited to brand name creation, identity designs, packaging designs, promotional campaign conceptualization, through to powerful marketing collaterals design; all done with our clients’ objectives & expected results firmly in mind.
Critical to successful promotions is an in-depth understanding of the consumer segments being targeted; where they are located, how they buy & consume, their lifestyles & other habits, what we want them to do and the key objectives to be achieved. At Soulsight, we bring fresh perspectives to design and communication such that influence, inspire and makes the cash register to ring.
The Knowledge base & capacity of the BrandMarketing team is key to building strong brands. We help businesses and brand teams build capacity through highly interactive tailor-made Business, Brand & Marketing Training Workshops that empower the team with knowledge for real impact. Our training package includes Brand, Marketing & Sales Training, Workforce Brand Orientation, Business, Brand & Marketing Strategy Workshops and other bespoke Training Programs.
Based on deep Research & insight, we create special interactive platforms for businesses, brands and Government to engage and connect with specific market segments & targets as well as achieve specific objectives. These platforms could be online, real time events and activities based on specific objectives.